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Why Emojis are Important in Communication

Emojis have become a crucial part of our everyday communication. These small pictographs are now being used not just in personal conversations but also in business emails, social media posts, and even in job applications. According to a study, around 92% of online consumers use emojis, and more than 30% of millennials say they find it easier to express their emotions through emojis than through words.

Emojis Help Convey Emotions

One of the primary reasons why emojis have become so popular is that they help convey emotions effectively. In a text message or an email, it can be difficult to express emotions accurately. But a single emoji can change the tone and context of the message entirely. For instance, adding a 😁 emoji at the end of a message can show that you’re joking, whereas a 😔 emoji can indicate that you’re feeling sad or disappointed.

Emojis Make Communication More Engaging

Using emojis can make your communication more engaging and interesting. They can help you connect with the person you’re talking to and make your message more memorable. According to a study, tweets with emojis get 25.4% more engagement than those without emojis. Similarly, Facebook posts with emojis get 57% more likes, 33% more comments, and 33% more shares than those without emojis.

Emojis are Universally Recognized

Emojis are universally recognized, which means that they can be understood by people from different cultures and languages. This is particularly useful in a global business environment where you may be communicating with people from different countries and backgrounds. Emojis can help you bridge the language and cultural barriers and make your communication more effective.

How to Use Emojis Effectively

While emojis can be a great addition to your communication, it’s essential to use them effectively. Here are some tips:

Know Your Audience

Before using emojis, it’s essential to know your audience. If you’re communicating with a senior executive or a client, using too many emojis can make you look unprofessional. On the other hand, if you’re talking to a friend or a colleague, using emojis can make your conversation more engaging.

Use Emojis Sparingly

Using too many emojis can make your message look cluttered and unprofessional. It’s best to use emojis sparingly and only where they add value to the message. For instance, using a 👍 emoji to indicate agreement or a ❤️ emoji to show appreciation can be effective.

Use Emojis Consistently

It’s essential to use emojis consistently throughout your communication. Using different emojis to convey the same emotion can confuse the receiver and make your message less effective. For instance, if you use a 😂 emoji to indicate laughter, stick to it throughout your conversation.

Use Emojis to Enhance your Message

Emojis should be used to enhance your message, not replace it. Using too many emojis instead of words can make your message difficult to understand. It’s best to use emojis to add emphasis or to convey emotions that may be difficult to express in words.

The Most Popular Emojis

Here are some of the most popular emojis and their meanings:

Emoji Meaning
😂 Face with tears of joy
❤️ Red heart
👍 Thumbs up
😊 Smiling face with smiling eyes
🙏 Folded hands
😍 Smiling face with heart-eyes
😭 Loudly crying face
🤔 Thinking face

Note that these emojis may have different meanings in different contexts, so it’s essential to use them appropriately.

The Future of Emojis

As emojis continue to gain popularity, it’s likely that we’ll see more emojis being added to the existing list. In fact, there are already proposals for new emojis, such as a breastfeeding emoji, a mermaid emoji, and a hijab emoji. These new emojis can help make communication more inclusive and diverse.

Furthermore, with the rise of artificial intelligence and natural language processing, emojis may become more integrated into our communication. For instance, some companies are already using emojis to analyze customer feedback and sentiment.


Emojis have become an integral part of our communication, and their importance is only going to increase in the future. As long as you use them effectively and appropriately, emojis can help you convey your emotions, make your communication more engaging, and bridge cultural and language barriers.

By Arja

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